ISLAMABAD: Pakistan’s leading OTT streaming platform tapmad has expanded its regional footprint by entering the Bangladeshi market through a partnership with Robi Axiata Limited, one of Bangladesh’s largest telecom operators.
The collaboration will allow Robi customers to access tapmad’s premium live sports and entertainment content in high definition, with subscriptions activated directly through mobile balance or billing. The partnership combines Robi’s strong digital network with tapmad’s advanced streaming technology to deliver smooth, uninterrupted viewing.
tapmad CEO Yassir Pasha said the agreement marks another milestone in the company’s South Asian expansion. “Bangladesh has a vibrant and passionate audience, and we’re excited to bring them closer to high-quality sports and entertainment through a platform built around convenience, affordability, and superior experience,” he said.
Shawkat Quader Chowdhury, Head of Marketing at Robi Axiata PLC, said the collaboration reflects Robi’s commitment to digital innovation. “We are delighted to work with tapmad in making premium sports and entertainment more accessible for our users,” he added.
tapmad COO Aly Rana said Bangladesh offers a significant opportunity to reach a growing digital audience. “Our aim is to bring the same international streaming standards that define tapmad’s success while tailoring the experience for local viewers,” he noted.
With nearly a decade of experience in South Asia’s digital entertainment industry, tapmad has built a strong reputation for its live sports, on-demand content, and technology-driven user experience. The partnership with Robi, company officials said, marks a new chapter in accessible, high-quality digital entertainment for Bangladeshi audiences.
